From Big Box to Modern Storage®: What Every Owner and Developer Can Learn from a Self Storage Conversion

Modern Storage


Modern Storage®
October 1st, 2025


Two team members wearing hard hats discuss interior progress at Modern Storage® Riverdale during construction of the new facility.

Why Redevelopment Beats Starting from Scratch

Not every great self storage project starts with vacant land. Some of the smartest investments begin with an existing building and a bold vision. Converting underused big-box retail spaces into thriving self storage properties isn’t just cost-effective, it’s strategic.
Redevelopment lets owners and investors: Redeveloping these properties has become a proven strategy for owners and investors because it offers:
Lower Construction Costs: Existing foundations, walls, and utilities save money and time. ✅ Faster Permitting: You’re improving an existing site, not creating a new one. ✅ Accelerated ROI: Shorter build cycles mean faster lease-up and earlier cash flow.

Retail corridors with strong visibility, parking access, and dense populations are prime candidates. The key is knowing how to turn that empty square footage into a profitable, high-performing self-storage facility, that’s where experience matters.

For developers, one of the biggest lessons is understanding which buildings truly make sense for conversion. Ceiling height, column spacing, HVAC design, and ingress/egress patterns all determine whether a project pencils out. A location that looks perfect on paper can quickly fall apart without early structural analysis and operational forecasting. For operators, the key takeaway is planning for long-term efficiency. A conversion isn’t just about getting open quickly it’s about designing for lower maintenance costs, clean traffic flow, and scalable security systems that minimize overhead. Those details are what separate a fast build from a profitable one.

Behind the Build: From Retail Floor to Revenue Stream

Walking this site in hard hats is a reminder that every conversion is a balancing act of innovation and precision. The former retail floor is transforming into an efficient, climate-controlled facility designed for performance and customer experience. From engineering upgrades to layout optimization, every inch of the building is being reimagined for long-term value. Our operations and construction teams work side by side to ensure each decision supports one goal: operational efficiency that translates to profitability.
One of the biggest advantages of conversions is how quickly they move from plan to performance. While new builds often spend months waiting on utilities and permits, redevelopments can fast-track that process by working within existing infrastructure. That speed doesn’t just save time it accelerates your revenue timeline and improves investor confidence.

What Makes a Conversion Successful

Redevelopment projects demand more than a blueprint they require vision and expertise.
For real estate developers: success comes from choosing locations with strong traffic, high visibility, and structural adaptability. For owners and operators: it’s about creating an environment that tenants love, easy access, clean finishes, security, and trust in the brand.
Modern Storage® integrates both sides of that equation. Our process aligns construction efficiency with operational strategy, producing facilities that are beautiful and built to perform.
Conversions also demand discipline. The temptation to overbuild or chase aesthetics can eat into ROI fast. The best-performing facilities are designed with intention every wall, hallway, and unit mix serves a purpose. When design decisions start from data, the property performs better on day one and scales more efficiently over time.

The Numbers That Matter

Every conversion we take on is designed to meet investor expectations and customer demand simultaneously. That means:
  • Faster build-to-rent timelines by leveraging existing structures
  • Lower capital expenditure through smart reuse of materials and utilities
  • Higher operational margins from efficient climate zones and streamlined layouts
  • Brand equity that drives tenant trust and retention
It’s proof that when experience meets execution, conversion projects can achieve strong ROI without compromising quality.
For anyone evaluating whether to take on a conversion project, it comes down to predictability. Understanding cost per rentable square foot, local demand, and market saturation ensures that each investment aligns with performance goals. The beauty of conversions is that they offer flexibility lower risk, faster results, and stronger returns when executed with precision.

The Bigger Picture: Revitalizing Communities

These projects aren’t just good business they’re good for neighborhoods. Instead of sitting dark, once-vacant properties become clean, secure, and well-maintained anchors that boost local activity.
Each new Modern Storage® location generates construction jobs, management jobs tax revenue, and a long-term commercial use that benefits both residents and businesses.
We don’t just transform buildings; we reactivate communities.
Conversions turn dormant properties into economic catalysts. For local governments, they signal reinvestment. For surrounding tenants, they drive foot traffic. For investors, they represent a way to add stabilized, income-producing assets to the portfolio without waiting years for new construction to deliver.

Stay Connected

Want to see this project come to life? Follow along as we document the progress through videos, podcasts, and behind-the-scenes updates.
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